Advertising and promotion : an integrated marketing communications perspective /
Additional authors:
Belch, Michael A
Edition statement:4th ed.
Published by :
McGraw-Hill,
(New York : )
Physical details: xxii, 762 p. : ill. ; 26 cm.
ISBN:9780256218992.
Year: 1998
Item type:
Science General
| Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
|
College of Natural Resources
Welcome to CNR Library |
659.1 BEL (Browse shelf (Opens below)) | Available | D4938 | |
|
College of Natural Resources
Welcome to CNR Library |
659.1 BEL (Browse shelf (Opens below)) | Available | D4185 |
Includes Index.
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