TY - BOOK AU - Smith,Scott M. AU - Albaum,Gerald S. TI - Fundamentals of Marketing Research/ (Acc: 2596) SN - 0761988521 (acidfree paper) U1 - 658.83 SMI 22 PY - 2005/// CY - Thousand Oaks, Calif. PB - Sage KW - Marketing research ER -