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Fundamentals of Marketing Research/ (Acc: 2596)

Smith, Scott M.

Fundamentals of Marketing Research/ (Acc: 2596) Scott M. Smith, Gerald S. Albaum. - Thousand Oaks, Calif. : Sage, 2005. - xii, 881 p. : ill. ; 23 cm.

ISBN: 0761988521 (acidfree paper)

Subjects--Topical Terms:
Marketing research.

Dewey Class. No.: 658.83 SMI

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